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Wednesday, August 14, 2013

INFOGRAPHICS: Are Pretty Graphics Enough?


What is Infographics?

Had you seen that before?

What kind of Advertisement is this?


Now, we take a look what is the essence of infographics.

 
      An Infographics is a representation of information in a graphic format to make your data can easily understandable. People use infographics to quickly communicate a message of a certain event, in order to simplify the presentation of the large amount of data, the data pattern and relationship between them and as well as to monitor changes in variable over time.

Infographics are used by all levels of management for high level of view data. It include bar graphs, pie charts, histogram, line graphs, mind map, Grantt chart and network diagrams.



According to Guest Author, " if you've been on FACEBOOK, TWITTER, or any number of blogs in the last year or so, you may have come across a trend of visual articles called INFOGRAPHICS."

Then, they make a bigger a visual impact on the readers. Readers tend to pay attention and hold information when you pair it with these eye catching graphics.If it so, your infographics can be popular. But not all infographics are equal treatment to readers. having A effective infographics have many common characteristic. Here are four(4) components that will increase the effectiveness of your infographics someday.

1. Visual Story
     An infographics is a visual version of a certain blog or an article. You're telling the complete story. This is somewhat like making a story that have a start, middle and finish. To make sure that your infographics accomplishes, you start with a written outline before considering the graphics. Remember that the graphics should enhance the story, not substitute for missing pieces.

2. Maximum Shareability
    If your release an infographics into public but no one shares it, does effective? Of course not, right? In creating a visual articles is to have them shared via social media and blogs. You provide the readers with a tool they need to easily share your infographics. Just give them embed code for your image so that they can post it on your page to make sharing to Facebook, Twitter and Google Plus a one click action.

3.Verifiable Facts
    No matter how beautiful your infographics is, it must be supported by verifiable facts. It wiil show your readers and publications that want to share your creation just how seriuos you are about presenting a truthful infographic.











Benefits Of Infographics


  1. act as an Effective Information Disseminating Tool
  2. easy to share
  3. increase Brand Visibility & brand recognition
  4. attracts viewers to website and Enhances Traffic
  5. increase Customer Engagement- existing & potential
  6. act as an important Viral marketing Tool
  7. increase backlinks Highly Effective for SEO
  8. simplifies complex fact and make them Easy to Digest









Wednesday, July 17, 2013

"Enlightened" Marketing Model by Philip Kotler




In the era of technology with the advent of a new social order that clamors for social changes, drastic improvement in the environment, and many other advocacy measures. Then, a new model is propose and we now take a look at a new marketing model, we shall call the "enlightened" 4Ps ------ Probe, People, Proposition, and Postulation. In other words, the "enlightened" 4Ps can be assured up in one straightforward statement. "Probe,People,Proposition and Postulate".\





THE ENLIGHTENED MARKETING MODEL 

[PROBE>>PEOPLE>>PROPOSITION>>POSTULATION]


The enlightened marketing model starts with RESEARCH/PROBE which will provide business companies the basic and more pertinent information to communicate your target market. Companies must probe so that product conceptualization and executions are well-founded. Research/Probe is mandatory when companies go global. Next is PEOPLE ---- whom you are talking to or your target market or your audience, who will read and respond to your messages or surveys. Probing on people is prerequisite to strategic planning. You segment and analyze which target to cater to. Since there are segments in the marketplace which can be our potential and actual buyers of a product. To know them, the marketers would need an analysis to probe on these specific persons, examine their demographics, psychographics, buying behavior and similarities of the people. If the companies know the "people" better, their marketing strategies and campaigns are properly directed. Third, the PROPOSITION --- this is the integration of the classic 4Ps (price, place, product and promotion) by Philip Kotler. The company must propose a product to consumers with contains the necessary features and benefits that can make it sell. The price should properly allocate that can be acceptable to the consumers, while the company earns a profit from pricing strategy/scheme. The place or distribution of the product should be sited in strategic areas or location so that your targeted consumers buy the product in accessible and in a convenient location. Lastly, a promotion proposition or the media proposition that will entice the target to buy your products, services and ideas.

Finally, the POSTULATION. This is a critical component of corporate plan and strategies. Then the company must play the role of a corporate responsibility and espouse issues promoting societal development with a new buzzword. In this era, the company that postulates or offers an advocacy campaign is remembered, Patronized and preferred for a longer period of time.

Web presence Only in E-Marketing




        Do you want to established a business?

      If yes, then you need a physical space that can satisfy your objectives that are image-driven, right? Having a convenient location can also be tapped by the customer.Other features you need to include are enough space, store feature and facilities ---- that enable to take place the selling activities. In addition, the ambiance which is very relevant to add impact and positively influence your consumers or prospect.

                                     But this brick-and-mortar store can be transferred to the web(Virtual Store)

[The term brick and mortar business (bricks and mortar business or B&M business) is often used to refer to a company that possesses a building or store for operations. Brick and mortar (bricks and mortar or B&M) in its simplest usage describes the physical presence of a building(s) or other structure. It's a concept usually referred to in business, which applies to the physical location for a business or organization.]---- http://en.wikipedia.org/wiki/Brick_and_mortar





  Being a virtual store doesn't mean that you should  let out the physical attributes. In e-marketing, one should seek to produce not just a site that enables him/her to do business activities but in transcend to ordinary experience of making a transaction because in website can perform many functions for online businesses. It serves as the store, product showroom, the inventory, the sales brochures at the same time financial report and more... This technology advancement made in the field of computer technology can enable the marketers to provide a better and more creative and innovative approaches in selling products as well as delighting customers.


By using computer technology it can transmit detailed information that allows customers to gain knowledge about the product or service of their own choice.

By making a virtual store or a website in your business, the interactive nature in using the internet it gives a personal touch even though a salesperson is not present. It also allows for more customized approach. Then Website is the key to create a first impressions to your consumers. They just easily click the mouse whenever they want.

In the internet, when you create an attractive presence, you must be able to satisfy the following:

  • the site must be easy to download;
  • it can attract and catch the attention/interest of your visitors;
  • it contains relevant information;
  • it allows the visitors to link to other topics and add comment/feedback about the products or services from your visitors;
  • it gives a positive, long-lasting impression to your visitors.

Therefore, when you and your business practicing e-marketing, gather the important information about consumer behavior which include the taste and preference, the needs and wants via the website.















Thursday, July 11, 2013

Fall 2013 Anime List


   ( Kuroko's   Basketball)
  • Sports


October 2013
Freezing Vibration
  • Shounen, Sci-Fi, Action, Ecchi, Romance
freezing
    

October 2013
IS: Infinite Stratos 2
  • Shounen, Sci-fi, Comedy, Romance, Ecchi
Infinite Stratos anime

October 2013
Magi (2013)
  • Shounen, Fantasy
magi anime announcement

October 2013
Kakumeiki Valvrave 2
  • Mecha
Kakumeiki-Valvrave new anime



Monday, July 8, 2013

What's hot and what's not about these Starmobile devices


          Starmobile Engage 7 TV (Price: P5,290)


What's hot: The Starmobile Engage 7 TV's rear is made of plastic, although it has a metallic surfacesomething you rarely find on a wallet-friendly product. It has a built-in analog TV antenna and an ISDB-T digital TV tuner, making it the ideal choice for avid watchers of free-to-air channels. What's more, it comes with an app for streaming local TV shows via WiFi. There's 1GB of RAM onboard for handling multiple tasks in the background, plus a generous selection of ports and a front-facing cam for video chat. All told, the device offers good value for its price.
What's not: Despite the hand-friendly design, the hardware itself is bulky and larger than what its screen size suggests. Much of the Engage 7 TV's silicon is underwhelming: single-core CPU, Android Ice Cream Sandwich, 800 x 480 resolution. A slim selection of digital channels (usually just ABS-CBN) and online programming (only two).
Specs:
  • 1.2GHz single-core CPU 
  • 1GB RAM
  • 4GB internal storage
  • microSD card slot (up to 32GB)
  • 7-inch display
  • 3-megapixel rear camera
  • VGA front camera
  • ISDB-T digital TV tuner; analog TV antenna
  • 3,000mAh battery
  • Android Ice Cream Sandwich


Starmobile Engage 7 3G (Price: P7,490)

What's hot: The Starmobile Engage 7 3G boasts a dual-core Snapdragon chipset and a SIM slot for voice calling and texting, as well as wireless Web surfing over 3G. Its 3G radio is dual-band, so it should work with most carriers. Granted more free-to-air digital channels hit the airwaves soon, the integrated ISDB-T tuner is a potential plus because digital TV broadcasts deliver better picture quality than their analog counterparts. The hardware, with its brushed-metal finish on the rear, is well-designed and feels exquisitely made.
What's not: Android Ice Cream Sandwich and the rest of the tablet's insides: Adreno 203 graphics, 512MB of RAM, 4GB of internal memory. Given its telephony capabilities, we're not too optimistic about the mileage you'll get out of the 3,000mAh battery.
Specs:
  • SIM slot for voice calling, texting, 3G
  • Qualcomm Snapdragon MSM8225 chipset
  • 1GHz dual-core CPU
  • Adreno 203 graphics
  • 512MB RAM
  • 4GB internal storage
  • microSD card slot (up to 32GB)
  • 7-inch display
  • 3-megapixel rear camera with LED flash
  • VGA front camera
  • ISDB-T TV tuner
  • 3,000mAh battery
  • Android Ice Cream Sandwich



Friday, July 5, 2013

Thursday, June 27, 2013

"Take it seriously in creating a Domain Name"

"Sooner or later,  people will engaged with a business and they want to have an online presence of their products. Now, you've finally decided to make your own name in the business world but nowadays there's a lot of social networking site and you want to start create a website for your business.

"how to acquire a good domain name that makes people impress?"

This domain name you use for your website can create a huge impact by the viewers in the way that humans are already exposed in technologies. Take it seriously in creating a good domain name that match with your business background. Having a good domain name can protect the brand and can easily recognized by the people/visitors/viewers.


Its hard to take any site that doesn't have its own domain name seriously. Without a domain name, a company is likely to be passed off but if you have your company site but still you haven't got a domain name for your website, then think seriously when choosing a domain name. Having the best domain name can easily remember and can catch the attention of the viewers.


Acquire a good domain name that appropriate for your company.  Having your own and unique domain name lends a professional touch to your business and the viewers look back to your website because having creative domain name can make first impression about the site.


Therefore, having a good domain name can describe what this website is all about and remind people of the company or business behind it. Take it seriously.